The Bloomberg agency reports that Netflix plans to launch stores called Netflix House in which you can buy merchandise and even eat around related themes of the streaming platform.
The little red store on the corner of the street
Netflix has already opened restaurants, pop-up stores and developed other ephemeral experiences based on its flagship series, but this new concept aims to be permanent. Few details have yet been revealed, but the first such stores will open in the United States in 2025. “We saw how much fans love to immerse themselves in the world of our films and series, and we thought a lot about how we can push this to the next level,” Josh Simon, Netflix’s vice president of consumer products, told Bloomberg.
