“2001. The World Trade Center towers are still standing and the French are world champions… M6 launches its new program Loft Story. Behind the two-way mirrors, at the helm of the show, a group of young producers is ready to do anything to find a place in the big leagues. They are not 35 and together they have to invent everything. But the show will quickly become a social scandal and shake up all the certainties of these reality TV pioneers”.
Alexia Laroche-Joubert and Loana involved
This is the pitch of Trash, an original Prime Video series of 6 episodes (52 minutes each) which will be broadcast next year. Inspired by the memories of Alexia Laroche-Joubert, producer of Loft Story, as well as other participants (Loana, the winner, confirmed her involvement), the series shines with its potential because there was literally a before and an after Loft Story, whose impact on French TV is still felt today.
