Drive-In Paradiso by Peugeot: MK2 takes you to the 24 Hours of Le Mans

To celebrate its 100 years of involvement in the 24 Hours of Le Mans endurance race, Peugeot is partnering with MK2 for Drive-In Paradiso by Peugeot, an open-air cinema erected alongside the circuit from June 12 to 14, 2026. Drive-In Paradiso: an open-air cinema to celebrate 100 years of Peugeot at Le Mans. Viewers will be comfortably seated in iconic cars, such as a green Peugeot 204 Saloon L'Aventure, a Peugeot 504 Heuliez Leisure Pick-up, or a Peugeot 604 Ti Limousine. Several screenings will be offered during the two days of the race, naturally featuring films chosen for the occasion, including Taxi, Rush, Le Mans '66, Fast & Furious, Gran Turismo, and Turbo. Free tickets will be distributed by lottery, which you can enter now until May 20 on the MK2-festivalparadiso website. Valérie Candeiller, Peugeot's Global Communications Director, says: "With Drive-In Paradiso by Peugeot, we wanted to create a totally immersive cultural experience, worthy of the symbolic power of the 24 Hours of Le Mans." By combining cinema and automobiles in a location steeped in history, we demonstrate Peugeot's ability to create a dialogue between sport, culture, and emotion, and to offer the general public moments of sharing that are as unexpected as they are unforgettable.” Elisha Karmitz, CEO of the MK2 Group, adds: “Since its inception, our Cinéma Paradiso festival has sought to shift the focus of cinema, to take it out of its usual confines and transform it into a moment of sharing, celebration, and collective memory. By partnering with Peugeot to create Drive-In Paradiso by Peugeot at the heart of the 24 Hours of Le Mans, we recapture the spirit of the drive-in in a location that already possesses exceptional storytelling and imaginative power, with a player in the automotive world whose vehicles have left their mark on the history of cinema.”