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OLED TV Market 2025: LG the world leader for the 13th consecutive year
05.03.2026 • 06h23
The Korean manufacturer LG is leading the way in OLED TVs in 2025, particularly for large-screen models, for the 13th consecutive year.
According to the latest data from Omdia, LG's global OLED TV market share reached 49.7% in 2025. Specifically, LG held 50.5% of the European TV market, with a volume of 1.59 million units on the continent, compared to a total OLED TV volume of 3.14 million. In North America, LG's OLED TV market share was 50.1% in 2025, and 62.3% in Asia-Oceania.
