Since its release on the Paramount+ streaming platform, Top Gun: Maverick has become the most watched film on the digital platform in a single weekend.
Specifically, between December 22 and December 25, it was already the most requested film. He beat Sonic the Hedgehog 2 by 60%. A "Tom Cruise effect" was not limited to Maverick since the viewing of the first Top Gun increased in stride by 400% and the Mission impossible films by more than 140%.
En avant le streaming!!! !
Brian Robbins, CEO of Paramount Pictures, even issued a press release on the subject: "The dazzling success of this film in theaters, on digital and now in streaming, demonstrates the power of the launch strategy of the Paramount+ platform. On all of our 2022 titles, and now with Top Gun: Maverick, our studio demonstrates that each release window has great potential and that streaming can also increase a film's overall success.”
Even on Canal+ where the film is now available, Top Gun: Maverick is breaking records with, in particular, on Thursday December 22, the date of its first broadcast on Canal, an average of 1.30 million viewers and an absolute record on MyCanal.
