Star Wars fans still have good taste: the numbers prove it.

According to Nielsen, American viewers watched approximately 33 billion minutes of Star Wars content in 2025, or 550 million hours. On May 4, 2025, the official May the 4th Day, the franchise alone is estimated to have generated 637 million minutes of viewing time. Nearly fifty years after its inception, the saga retains a truly astonishing power of attraction. The most interesting aspect is the distribution of these viewings. Star Wars films still represent the largest share, with 44.2% of the total. Live-action series account for 38.9%, while animated series reach 16.8%. Documentaries dedicated to the franchise, however, represent only 0.2% of the total. But the most surprising thing remains the most-watched title. Of all the films in this universe, Episode IV: A New Hope still comes out on top. The seminal 1977 film surpasses The Phantom Menace, which hasn't aged particularly well due to its sometimes cheesy production values, and then Rogue One, arguably the strongest film the saga has produced since The Empire Strikes Back. In this vein, Andor has established itself as the most-watched live-action series, with 7.4 billion minutes viewed. The series obviously benefited from the highly anticipated release of its second season between April and May 2025, a period during which it remained in the Nielsen Top 10 of original streaming series for six consecutive weeks. A well-deserved achievement, as Andor restored to Star Wars a political, human, and dramatic depth that the franchise sometimes seemed to have lost. Who watches which Star Wars series? Behind Andor, Skeleton Crew and The Mandalorian complete the top three most-watched series. It's also worth noting that The Mandalorian remains the most popular program among Generation Alpha and Baby Boomers, while Generation Z is more drawn to the animated series The Clone Wars. Millennials and Generation X, on the other hand, overwhelmingly favor Andor. In short, the figures confirm what we already suspected: the best box office returns are still found in the older Star Wars series, or those that cleverly reconnect with their spirit.