According to the latest figures from IDC, Samsung is the world's largest smartphone seller in the second quarter of 2025.
Smartphone market Q2 2025, Samsung leader££££
The Korean company shipped 58 million units over these three months, an increase of 8% compared to the same period last year. However, this is a slight decrease compared to the first quarter of 2025, which benefited from the arrival of the new Galaxy S. The good results of the second quarter are notably due to good sales of the Galaxy A.
Smartphone market Q2 2025, Apple second££££
Apple is second with 46.4 million iPhones distributed, 1.5% better than last year. The fall is also hard compared to the first quarter, with fans of the brand probably now waiting for September and the arrival of the new iPhone 17 range.
Smartphone market 2nd quarter 2025, which completes the Top 5 ?££££
In third position we find Xiaomi followed by Vivo and Transsion, not the best known brand but which sells smartphones with the brands Infinix, Itel, and Tecno, intended for markets such as Africa, South Asia (India, Pakistan, Bangladesh, etc.), the Middle East, some Latin American countries and Eastern Europe.