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New logo for the QD Oled Samsung Display

A leader in the QD Oled sector, through its subsidiary Samsung Display, Samsung is strengthening its communication by unveiling a new logo that will distinguish the Korean company from the rest of the competition.

It was in 2021 that Samsung Display launched QD Oled display technology, and as the sole producer and supplier to other brands (Sony for example for the TV sector), the Korean manufacturer naturally remains a leader in the field.

New QD Oled logo, explanations££££

To consolidate its brand identity, Samsung Display recently unveiled a new QD Oled logo for its products: televisions, computers, smartphones, monitors or smartwatches. The term QD Oled is thus preceded by a stylized letter "Q", in blue with a slight gradient towards the top. According to Samsung, this blue represents the Blue [abc]Oled[/abc] technology (blue diodes), while the gradient symbolizes the wide range of colors characteristic of QD Oled (colors generated by Quantum Dots nanocrystals).

Samsung Speaks££££

"QD OLED leverages the proven superior black capability of OLED technology, enhanced by the optical characteristics of Quantum Dots, resulting in richer color reproduction and a distortion-free image from any viewing angle," Samsung explains. "The new visual identity reflects the exceptional image quality of QD OLED, allowing us to better communicate with our customers and consumers while highlighting the unique value of this technology."

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