Atari X Cariuma collab: 2 trees planted for each pair sold

A rising sneaker brand focused on sustainable development and a gaming brand that needs no introduction. Here is a collab as we like them: surprising and affordable.

With 2 million trees planted since its creation, the 100% natural Cariuma shoe brand, founded by two Brazilian skaters, immediately displays its DNA: “One pair of sneakers, two trees planted”.

His credo: organic sneakers made from organic rubber or 100% Vegan fair trade cotton. And for the second time, Cariuma and Atari are teaming up for comfortable, durable sneakers with a timeless aesthetic designed down to the smallest detail.

On the sides or heel of the shoes, the Atari logo in classic or sketched version which will catch the eye of collectors and gamers. The three models are offered, Oca Red Canvas (€98), Naioca Atari Smoke White/Black (€120) and Catiba Atari Black/Off-White (€109), display certain specificities which are pleasing at this overall price, such as red organic cotton canvas with non-slip natural rubber sole, premium suede from LWG Gold Rated certified tanneries, or even cork and organic foam insole.

Pre-orders are open for delivery from March 27 on the Cariuma website.